So-Me, whose real name Lagros Bertrand de
Langeron, wasiborn July
4, 1979. So-me grew up in paris sounded by street art and french
style posters. Almost all of so-mes work has some form of typography
and when looking at it you can clearly see some typography types, one that was
pointed out to me was the Disney font, now I am always looking for it. So-me
started with street art and progressed to comical practice, his work
again reflects his origins. I adore the street style he uses with the
mix of well known fonts, the street style gives it a
messy appearance, with the well known font types it
always encourages me to search the the work for key
fonts/logo styles. After being introduced to So-me i have tried to
keep unto date with his work I look forward to the pieces that in
my opinion are busy/messy/full but are
fun rummage thought to find aspects he usually uses.
His work keeps your attention and encourages you to look
more in depth. It is not just fonts i look for
he incorporates self portraits and portraits of people in
his design team and other aspects of his work like members of a band he
is designing for. the rate at which he works is astonishing and
is something that shocked me when told but now TRY to
aspire to, being able to walk into
a empty gallery/exebition space equipped with a laptop
and a portfolio of aspects of past and present work that could possibly be
collarged, and in one afternoon fill the gallery with detailed and amazing
work is to me at the moment near impossible, what about you?
So-me is the art
director for Ed Banger Records. Ed Banger Records is a
French electronic music record label run by Pedro Winter.
Founded in 2003 as a division of Headbangers Entertainment by Bussy P who So-me
uses his portrait in a good percentage of his newer work.
So-me continues
his theme though the music video for Justice and their song
D.A.N.C.E
look out for
the Disney style righting and see if you can spot anymore?
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